Bunnyville
Bunnyville logo
Product typeliquor
OwnerYoungCheers Co., Ltd Bunnyville Distillery
CountryTaiwan
Introduced2005; 19 years ago (2005)
Registered as a trademark inTrade Mark: 01942710
TaglineBunnyville
Websitehttps://www.bunnyvilledistillery.com https://www.youngcheers.com

Bunnyville Distillery

The Bunnyville liquor brand under YoungCheers Co., Ltd is registered in Taiwan.

This self-operated distillery, located in Taoyuan GuiShen Bunnyville, officially obtained a liquor manufacture license on Feb 14, 2005. The Bunnyville Brand was established in 2013[1]

Origin of the Bunnyville Liquor Brand

The starting location of the distillery is at Bunnyville, Guishan District, Taoyuan. During the 1940s Japanese occupancy era., the Japanese army mined here. To provide workers with enough water sources, a spring(Guishan Cold Spring) was developed here. At that time, it attracted many wild rabbits to station here, hence the name Bunnyville. The brand logo is a picture of a gentleman rabbit dressed in a suit, name Bunnyville (from Bunny village). Therefore, the product is referred as Bunny Liquor [2]

Product Timeline

2014

  • Spring Vodka (700ml/ 40%)
  • Spring Vodka-Specail Edition (700ml/ 40%)
  • Spring of Life  (500ml/ 80%)[3]

2015

  • Formosa-Superior White Rum (700ml/ 40%)
  • Sailer's Edition Golden Rum (700ml/ 40%)
  • Palace Gin-London Dry Gin (700ml/ 43%)
  • Palace Gin-Classic  (700ml/ 43%)

2017

  • Bunnyville Plum Wine(700ml/ 20%)
  • Bunnyville Mulberry Wine (700ml/ 20%)
  • Bunnyville Kumquat Wine (700ml/ 20%)
  • Bunnyville Lemon Wine(700ml/ 20%)
  • Bunnyville Honey Wine(700ml/ 20%)
  • Publish Book about liquor infusion (Traditional Chinese) /ISBNISBN13 / 9789869542807 ISBN10 / 9869542808 )[4]

2018

  • Bunnyville Lychee Wine(700ml/ 20%)
  • Bunnyville Pineapple Wine (700ml/ 20%)
  • Spring Kaoliang58% (500ml/ 58%)
  • Spring Kaoliang63% (500ml/ 63%)
  • Launch 100ml Mini Bottles[5]

2019

  • Bunnyville Rose Wine(100ml/ 20%)
  • Bunnyville Jasmine Green Tea Wine(100ml/ 20%)

2020

  • July 1st . A pop-up store called "Rabbit Wine Experience Space" has opened in Shin Kong Mitsukoshi Xinyi Place A11, Xinyi District, Taipei City.[6]

2021

  • Collaboration with the famous bubble tea brand "machi machi": Bunny X machi machi bottled cocktails are now available at Hi-Life, Eslite, Poya, and Family Mart.[7]
    • Bunny X machi machi cocktail -Mojito
    • Bunny X machi machi cocktail -Plum Green Tea
    • Bunny X machi machi cocktail -Grapefruit Tea
    • Bunny X machi machi cocktail - Lychee-Rose

2022

  • Launch Bunnyville Single Grain Whisky

2024

  • Launch Bunnyville Single Malt Whisky

Sale Channels

Cross-industry Collaboration Event

Entertainment Industry

  • Taiwan Sony ONY Pictures collaborated on the movie Rough Night media and PR project
  • Designated drink for the Cross-Strait Film Association
  • 17Live Broadcast designated drink for Christmas event

Catering Industry

  • TGI Friday Fridays designated drink for the 2018 Tipsy Party
  • In 2021, a co-branded drink with Machi Machi: Bunny X Machi Machi bottled cocktail launched [7]

Art Industry

  • Taipei International Art Fair VIP Night Designated Wine

Corporate Industry

Media Industry

  • 2017 GQcollaborated with GQ magazine and three top bartenders (Mark Huang Junxian, Angus Zou Sijie and Kae Yin DeKai) to launch three GQX suave cocktails, leading the trend of bottled cocktails in Asia[10]
  • 2017 designated drink for the "Lez’s Meeting Woman Country" magazine collaboration for the Women's Fun Festival
  • 2018 GQollaborated with GQ magazine and three top bartenders (Jeffrey Chang Zhang Xunjin, Victor Yang Yang Yibin, GN CHAN Zhan Jiaen) for the second generation of GQX suave cocktails[11]
  • 2020designated drink for the "Lez’s Meeting Woman Country" Pride Parade After Party
  • 2020 GQcollaborated with GQ magazine for the "GQ Suave Local Liquor Project"[12]

Awards and Honors[13][14][15] [16]

Year Competition category Product Medal
2015 SFWSC San Francisco World Spirits Competition[17] Vodka Spring Vodka Silver
2016 SFWSC San Francisco World Spirits Competition[18] Rum Formosa-Superior White Rum Silver
Vodka Spring Vodka Silver
Gin Palace Gin-London Dry Gin Silver
Vodka Spring Vodka-Specail Edition Silver
2016 ISC International Spirits Challenge[19] Rum Formosa-Superior White Rum Silver
Vodka Spring Vodka Silver
Vodka Spring Vodka Special Edition Silver
2017 SFWSC San Francisco World Spirits Competition[20] Gin Palace Gin-London Dry Gin Double Gold
Vodka Spring Vodka/ Silver
Vodka Spring Vodka-Specail Edition Silver
Liqueur Bunnyville -Honey Silver
Vodka Spring of LIFE Bronze
2017 ISC International Spirits Challenge[19] Baiju Spring Kaoliang58% Silver
Vodka Spring Vodka Bronze
Vodka Spring Vodka Bronze
Baiju HighRise Kaoliang 58% Bronze
Gin Palace Gin-London Dry Gin Bronze
Rum Formosa-Superior White Rum Bronze
2018 SFWSC San Francisco World Spirits Competition[21] Liqueur Bunnyville- Lychee Gold
Liqueur Bunnyville- Mulberry Gold
Liqueur Bunnyville- Pineapple Gold
Liqueur Bunnyville- Passion Fruit Gold
Baiju Spring Kaoliang63% Silver
Liqueur Bunnyville- Mango Silver
Liqueur Bunnyville-Peach Silver
Liqueur Bunnyville-Kumquat Bronze
2019 SFWSC San Francisco World Spirits Competition[22] Vodka Spring Vodka Bronze
2020 SFWSC San Francisco World Spirits Competition[23] Vodka Spring Vodka Silver
2021 SFWSC San Francisco World Spirits Competition[24] Whisky Bunnyville Single Grain Whisky No.3 Gold
Whisky Bunnyville Single Grain Whisky No.1 Silver
Whisky Bunnyville Single Grain Whisky No.2 Silver
Whisky Bunnyville Single Grain Whisky No.4 Silver
Vodka 冷泉伏特加Spring Vodka Silver
2022 SFWSC San Francisco World Spirits Competition[24] Whisky Bunnyville Single Grain Whisky No.17 Gold
Whisky Bunnyville Single Grain Whisky No.4 Silver
Whisky Bunnyville Single Grain Whisky No.5 Silver
Whisky Bunnyville Single Grain Whisky No.7 Silver
Vodka Spring Vodka Silver
2023 SFWSC San Francisco World Spirits Competition Whisky Bunnyville Cask Strength-Jasmine Tea Liqueur Barrel Whisky Double Gold
Whisky Bunnyville Cask Strength-Plum Liqueur Barrel Whisky Silver
Whisky Bunnyville Cask Strength-Honey Liqueur Barrel Whisky Brozne
Whisky Bunnyvile Cask Strength-Virgin Barrel Whisky Brozne
2024 SFWSC San Francisco World Spirits Competition Whisky Bunnyvile Cask Stength-Mulberry Wine Barrel Whisky Silver
Whisky Bunnyville Cask Stength-Lemon Wine Barrel Whisky Silver
Whisky Bunnyville Malt Whisky No.19 Single Cask Brozne
Rum Formosa-Premium Dark Rum Silver
Whisky Bunnyville Cask Stength-Rose Wine Barrel Whisky Brozne
Whisky Bunnyville Cask Stength-Kumquat Wine Barrel Whisky Silver
Whisky Bunnyville Cask Stength-Lychee Wine Barrel Whisky Double Gold
Whisky Bunnyville Single Malt Whisky No.19 Silver

Reference

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